![]() Progress by First Movers Coalition members to meet these ambitious targets include: Demand signals today for innovative green technologies by 2030 will ensure that innovative green solutions are invested in and scaled in this decade. ![]() Recently joined First Movers Coalition members are: Autodesk (aviation), Bang & Olufsen (aluminum), Constellium (aluminum), Emirates Global Aluminium (carbon removal technologies), ETEX (cement and concrete), General Motors (cement and concrete), Hoegh Autoliners (shipping), PepsiCo (aluminium, trucking), Rio Tinto (aviation, shipping and trucking) and RMZ Corp (cement and concrete).Īccording to experts, the critical climate target of 1.5✬ can only be reached if new decarbonizing technologies are quickly developed. We believe there is an economic opportunity and a social imperative in reducing carbon emissions.” “GM is actively pursuing the vision of a world with zero crashes, zero emissions, and zero congestion. Barra, Chair and Chief Executive Officer of General Motors. ![]() “General Motors is proud to confirm our intention to join the First Movers Coalition through a concrete commitment to signal a firm market demand for a net-zero transition,” said Mary T. Since its launch in 2021, companies that make up the First Movers Coalition have made unprecedented advance purchase commitments by 2030 for near-zero carbon steel, aluminum, shipping, trucking, aviation, carbon dioxide removal solutions and now cement and concrete. We are thrilled to see government partners join in this effort to ensure a net-zero transition that is truly global," said Børge Brende, President of the World Economic Forum. The cement and concrete sector is the latest addition to this effort, creating the early markets needed to scale innovative green technologies. "First Movers Coalition companies are paving the way for the decarbonization of our industries through disruptive innovations across seven of the hardest-to-abate sectors. Founding coalition members of the cement and concrete sector are General Motors, Vattenfall, ETEX, Ørsted and RMZ Corporation. Kerry announced the expansion of the First Movers Coalition alongside Brad Smith, President and Vice-Chair of Microsoft, Mads Nipper, Chief Executive Officer of Ørsted, and Fernando González, Chief Executive Officer of CEMEX. This unprecedented $12 billion dollar demand signal will bring competitive technologies to market this decade that are needed to decarbonize so-called ‘hard-to-abate’ sectors of the global economy.” “I am also delighted with the increased commitments we have announced across our existing long-distance transport, heavy industry and carbon removal sectors. “Cement is the second most consumed product globally after potable water, and the demand signal that top companies have set today for near-zero concrete will drive critical investment in next-generation technologies,” said John Kerry, US Special Presidential Envoy for Climate. From construction and engineering to real estate and developers, newly announced First Mover companies have committed to purchasing at least 10% near-zero cement and concrete per year by 2030. The latest expansion of the First Movers Coalition – made up of 65 companies with a collective market value of approximately $8 trillion – focuses on cleaning up one of the world’s most carbon-intensive industry sectors through purchasing commitments for low-carbon technology. Sharm el-Sheikh, Egypt, 8 November 2022 – The World Economic Forum and US Special Presidential Envoy for Climate announced today at COP27 the expansion of a coalition of global companies to commit $12 billion in 2030 purchase commitments for green technologies to decarbonize the cement and concrete industry and other hard-to-abate sectors.
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